Privacy Policy

Privacy Policy

Effective Date: 01-09-2023
Last Updated: 20-02-2025

1. Introduction

This Privacy Policy describes how Smartadeals.com (“Company,” “we,” “us,” or “our”) collects, processes, and protects personal data provided by users (“you,” “your”) when accessing or using our website https://smartadeals.com (the “Website”).

This Privacy Policy is in compliance with:

  • General Data Protection Regulation (GDPR) (EU) 2016/679
  • California Consumer Privacy Act (CCPA) (Cal. Civ. Code § 1798.100 et seq.)
  • Dutch Personal Data Protection Act (AVG – Algemene Verordening Gegevensbescherming)

By using this Website, you acknowledge and agree to the terms outlined in this Privacy Policy. If you do not agree, you must refrain from using our Website.

2. Data Collection and Processing

2.1 Categories of Personal Data Collected

We may collect and process the following categories of personal data:

  • Identification and Contact Information: Name, email address, phone number, shipping and billing address.
  • Payment Information: Processed securely by third-party payment providers. No full payment details are stored by us.
  • Customer Support Data: Communications sent via email, contact forms, or customer service interactions.
  • Device and Technical Data: IP address, browser type, operating system, time zone, referral URL, and other metadata related to website interactions.
  • Behavioral and Marketing Data: Purchase history, interaction with marketing materials, engagement with advertisements, and analytics-related data.
  • Cookies and Tracking Data: Information collected through cookies, pixels, and other tracking technologies for analytics, personalization, and advertising.

2.2 Method of Data Collection

We collect personal data through:

  • Direct input by the user (e.g., placing an order, submitting a contact form).
  • Automated technologies (e.g., cookies, tracking pixels, server logs).
  • Third-party service providers (e.g., payment processors, analytics tools, advertising networks).

3. Purpose of Processing Personal Data

We process your personal data based on legitimate interest, contractual necessity, and legal obligations for the following purposes:

  1. Order Processing and Fulfillment – Managing transactions, processing payments, coordinating with fulfillment partners, and providing order updates.
  2. Customer Communication – Responding to inquiries, providing customer support, sending service-related notifications.
  3. Marketing and Advertising – Displaying personalized advertisements through Google Ads, Meta (Facebook, Instagram), TikTok Ads, and email marketing campaigns.
  4. Website Optimization and Security – Enhancing user experience, preventing fraudulent activity, and ensuring data security.
  5. Compliance with Legal Obligations – Ensuring compliance with GDPR, AVG, CCPA, and other applicable regulations.

Personal data is never sold or unlawfully shared with third parties.

4. Legal Basis for Processing (GDPR/AVG Compliance)

Under GDPR and AVG, we process personal data under the following legal bases:

  • Contractual Necessity – Data is required to fulfill purchase agreements and provide customer service.
  • Legitimate Interest – Data is processed to enhance business operations, marketing strategies, and fraud prevention measures.
  • Legal Compliance – Data is retained to comply with tax laws, regulatory obligations, and consumer protection requirements.
  • Consent – Where legally required, explicit consent is obtained for marketing communications and tracking technologies.

Users may withdraw consent at any time by contacting info@smartadeals.com or adjusting browser settings.

5. Data Sharing and Third-Party Processors

Personal data may be shared with the following categories of third parties:

  1. Fulfillment and Logistics Providers – (for order production and shipping).
  2. Payment Processors – TazaPay, Shopify Payments, Stripe, PayPal (for secure transaction processing).
  3. Marketing and Analytics Providers – Google Analytics, Meta Ads, TikTok Pixel (for advertising and performance tracking).
  4. Customer Support Platforms – If applicable, external platforms may assist in handling support requests.
  5. Regulatory and Legal Authorities – When required by law, we may disclose data to governmental or regulatory bodies.

Cross-border data transfers comply with GDPR and AVG, ensuring adequate safeguards such as Standard Contractual Clauses (SCCs) or agreements under the EU-U.S. Data Privacy Framework.

6. Data Retention Policy

Personal data is retained only as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by:

  • Tax and Accounting Regulations – Transactional data is retained for a minimum of 7 years for compliance.
  • Consumer Protection Laws – Order-related data is retained for dispute resolution.
  • Marketing and Analytics Purposes – Retained until a user opts out or requests deletion.

Once data is no longer required, it is securely deleted or anonymized.

7. Data Subject Rights (GDPR/AVG & CCPA)

7.1 Rights Under GDPR/AVG (EU & Dutch Customers)

Users within the European Economic Area (EEA) and the Netherlands have the following rights:

  • Right to Access – Request a copy of stored personal data.
  • Right to Rectification – Correct inaccurate or outdated information.
  • Right to Erasure ("Right to be Forgotten") – Request deletion of personal data.
  • Right to Restrict Processing – Limit how data is processed in certain circumstances.
  • Right to Data Portability – Receive a structured, machine-readable copy of personal data.
  • Right to Object – Object to direct marketing or automated decision-making.

Requests should be submitted to [Insert Contact Email].

7.2 Rights Under CCPA (California Residents)

California residents may request:

  • A report detailing collected data.
  • The deletion of personal data, subject to legal exceptions.
  • Opt-out of personal data being used for targeted advertising.

To exercise these rights, email info@smartadeals.com with "CCPA Request" in the subject.

8. Cookies and Tracking Technologies

We use cookies and tracking technologies to optimize user experience and conduct marketing activities. Users may manage cookie preferences through browser settings or opt-out tools. For more details, refer to our Cookie Policy.

9. Data Security Measures

We implement industry-standard security protocols, including:

  • SSL Encryption – Protects sensitive data transmission.
  • Access Control Measures – Restricts internal access to personal data.
  • Anonymization & Pseudonymization – Where applicable, data is anonymized.
  • Security Audits – Regularly reviewed data protection procedures.

Despite these efforts, no method of data transmission is entirely secure. Users accept the inherent risks of providing personal information online.

10. Modifications to This Privacy Policy

We reserve the right to update this Privacy Policy periodically. Changes will be posted on this page with an updated "Last Updated" date. Continued use of the Website after modifications constitutes acceptance of the revised terms.

11. Contact Information

For any privacy-related inquiries, data requests, or complaints, contact us at:

Email: info@smartadeals.com